Perception of Mindfulness and Self-Awareness Practices in Mitigating Negative Effects of Social Media Usage on Academic Performance of Management Students
Abstract
This study explores the perception of mindfulness and self-awareness practices in mitigating the negative academic effects of social media usage among Indian management students. Based on in-depth interviews with ten participants, the research employs a qualitative design with thematic analysis to capture nuanced behavioural patterns and internal cognitive strategies. Findings reveal three primary user groups: low social media users with strong self-regulation, moderate users with conscious boundaries, and excessive users struggling with distraction. Themes such as self-awareness, emotional regulation, digital moderation, and mindfulness-based efforts emerged as pivotal in managing academic focus. Participants practising even intermittent mindfulness reported temporary improvements in concentration and stress relief, though only those with high self-awareness consistently maintained academic performance. Offline anchors such as sports and peer interactions also contributed to reduced screen dependency. The study concludes that intrinsic self-regulation and reflective awareness—not complete digital abstinence—are the key to preserving academic engagement in a connected environment. These insights provide evidence to guide future wellness programs and curriculum designs that integrate lifestyle-appropriate mindfulness practices for student populations.
Keywords: mindfulness, self-awareness, social media usage, academic performance, management students, digital well-being.
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